Best Cities for Small Business in New Jersey
New Jersey ranks #46 of 50 for small business, with a small business score of 36.8. Hoboken is its best city for small business at 75.1.
- New Jersey, all states
- #46 of 50
- Population
- 58,668
What Small Business Should Know About New Jersey
New Jersey ranks #46 out of 50 for small business owners and entrepreneurs, presenting some challenges for business formation and growth. The state's fiscal health score of 33/100 raises questions about the state's long-term fiscal trajectory, which can affect tax policy and regulatory stability.
Tax policy directly impacts the bottom line. New Jersey's overall tax burden is 10.3% of income, with a 11.75% income tax rate that applies to both personal and pass-through business income. The 6.6% combined sales tax rate is moderate and worth factoring into pricing strategy. The economic environment (score: 49/100) with 5.2% unemployment suggests a larger available workforce, which can ease hiring pressures.
Population is roughly stable, meaning market growth will depend on capturing share rather than riding demographic expansion. The education system (score: 75/100) produces a reasonably well-prepared workforce. A typical home value of $580,353 is expensive enough that employee compensation expectations may be higher.
All 20 Cities Ranked for Small Business
| # City | Grade | Small Business score | Overall | Household finances | Economy | Growth | Population |
|---|---|---|---|---|---|---|---|
| 1Hoboken | A+ | 75.1 | 74.2 | 91 | 92 | 50 | 58,668 |
| 2Toms River | B+ | 61.6 | 59.7 | 73 | 56 | — | 94,956 |
| 3Clifton | A | 59.6 | 63.4 | 68 | 56 | 38 | 89,379 |
| 4Jersey City | B+ | 56.1 | 60.5 | 54 | 58 | 42 | 294,078 |
| 5Hackensack | B+ | 56.0 | 62.2 | 55 | 50 | 37 | 46,057 |
| 6Bayonne | B+ | 53.8 | 60.0 | 50 | 44 | 43 | 71,553 |
| 7West New York | B | 51.6 | 58.1 | 36 | 47 | 50 | 52,004 |
| 8Plainfield | C | 46.6 | 50.7 | 49 | 38 | 34 | 55,236 |
| 9Union City | B | 46.4 | 55.9 | 26 | 39 | 40 | 66,463 |
| 10Elizabeth | C | 45.8 | 52.3 | 40 | 34 | 33 | 137,302 |
| 11Vineland | C | 44.2 | 50.7 | 43 | 27 | 33 | 61,006 |
| 12Perth Amboy | C | 42.0 | 51.4 | 30 | 22 | 32 | 55,855 |
| 13New Brunswick | C | 41.6 | 51.5 | 13 | 39 | 38 | 56,345 |
| 14East Orange | C | 41.6 | 49.7 | 36 | 22 | 27 | 70,090 |
| 15Passaic | D | 40.0 | 47.9 | 22 | 31 | 33 | 70,002 |
| 16Lakewood | C | 39.7 | 50.9 | 10 | 41 | — | 69,585 |
| 17Newark | D | 38.9 | 47.7 | 20 | 21 | 39 | 310,178 |
| 18Paterson | D | 36.3 | 43.1 | 25 | 18 | 25 | 158,735 |
| 19Trenton | D | 35.9 | 42.8 | 23 | 19 | 29 | 90,338 |
| 20Camden | F | 27.1 | 38.0 | 2 | 2 | 17 | 71,496 |
City small business scores use each city's own data, with the category weights rescaled over the categories the city has; outdoor access has no city-level measure and is left out.
Compare: States with Similar Small Business Rankings
Also See: New Jersey for Other Lifestyles
Frequently Asked Questions
Is New Jersey a good state for small business?
New Jersey ranks #46 out of 50 for small business with a persona-weighted score of 36.8/100. Its strongest relevant category is Safety (82/100) and its weakest is Outdoor Access (7/100).
What is the best city for small business in New Jersey?
Hoboken ranks #1 in New Jersey for small business with a score of 75.1/100, followed by Toms River and Clifton.
What factors are most important for small business in New Jersey?
Rankings weighted toward business-friendly tax climate, strong economy, population growth, workforce quality, and transportation infrastructure — what matters when starting or running a small business.